Celebrities across all genres and platforms have used this tactic for years. This isn’t a tradition that applies only to the hip-hop artists either. Some artists have to struggle for media attention and create plans and ploys to get it. Sometimes, artists don’t always rely on their artistic abilities to bring them into the media’s spotlight. Some of the other highly ranked mainstream rappers that haven’t used any major publicity stunts are Snoop Dog, Lil-Wayne, Jay-Z, Nicki Minaj, 50 Cent, Wiz Khalifa, Big Sean, 2 Chainz, and NF. Over the course of his career, he hasn’t had to pull publicity stunts to stay on top of the charts. His search results are a testament to his professionalism as a rapper and performer. Eminem’s search results include things like the records he’s broken, the number 1 hits he has had, performances he has given, and political stances he has taken.
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